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Connors creates blogs for our clients that drive readership and traffic. The right approach to blogging can serve several purposes including:
- Defend a brand
- Retain customers by participating in the discussion about your brand online
- Become a resource providing valuable information
- Bring in new search traffic on long tail keywords
We can manage your entire blogging process from setup to maintenance to promotion. In the case of RoadWarriorTips.com, Connors established the Extended Stay Hotels blog as an authority on business travel and to date has been cited twice in The New York Times.
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