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Blogs Surpass Newspapers

Tuesday, August 28, 2007

"It is a press, certainly, but a press from which shall flow in inexhaustible streams" - Johannes Gutenberg

Whether you believe mass printing developed in Europe or Asia, there is no debating that movable type transformed society. The written word then went digital, and the information revolution was born. The sheer volume of data accessible today online has long since surpassed anyone's imagination. Yet for the better half of a decade, publishing on the World Wide Web remained exclusive to those technically savvy enough to deal with obscure acronyms like HTML and FTP. To some, it was no easier than dealing with picas and pigments.

Today, that time has come and gone. Blogs, which are really no more than chronological journal posts, have transformed the Internet. Indeed, they have altered the media and therefore our very view of the world. Even if someone still has never read a blog, the fact that influential reporters both read and write their own blogs have shaped the mainstream media... which means they ultimately affect the economy, politics, and somehow our everyday lives.

Today, user demand has caught up with the marketing hype. More people searched today for blogs than for newspapers according to Google Trends.

Many in old media may still hope that blogs are just a passing fad. Sure, the term "blog" may one day become passé, but the inexhaustible streams of everyone's own virtual press cannot be silenced. There is no going back, as Gutenberg would surely have attested.

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