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PR Bloggers

Tuesday, September 26, 2006

Robert Scoble wrote that blogging is existing and that this word of mouth network is the new PR. If you want your idea out there and you want your news to matter, it needs to be in the blogosphere and people need to be talking about it. A company's own employees can be talking or bloggers can be talking about the company. Either way, someone needs to be saying something on a well-respected blog in order to get anyone online to listen. It's an interesting idea. Connors is a PR firm that blogs and also reaches out to bloggers. Connors blogs, therefore it is.

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