publicity communications connors pr

PR & SEO Blog from Silicon Alley

Strange Searches and their Amusing Results

Friday, November 11, 2005

Todd Barrish is part of the team here at Connors and is the "largest todd in the world," according to a recent MSN search. He's not that big, really. I'm fairly certain that the person who came to the Connors website during this search did not find what he/she was looking for. However, this begs the question, what the heck were they looking for, anyway?

Hello world! I'm Jessica Ek and part of my job here at Connors is to monitor what keywords are generating traffic. I look at trends in searching and what phrases are important to bring qualified traffic into clients' sites as well as our own. While looking at the results and sorting the wheat from the chaff, I find great entertainment in some of the phrases that people are putting into the search engines.

As a colleague of mine once said, "Search engines don't speak English." While they search words in English, they don't understand what those words mean individually or in context. Google can't read your mind and you can't ask it a question. You can only provide search parameters and it will supply you with the results of this query. And once in a while, this clash between the human search request and the search engine program leads to strange websites.

Search engines are defining how we look for things and what we find. Here are some stranger phrases that have brought searchers to our website:
Zombie background (this was right before Halloween)
Fallout boy
Tiger population
Connors footwear
Drawings of Gwen Stefani
European casual clothes

What do they all have in common? They led to the website of a mid-sized public relations firm in New York City. Sometimes I just shake my head and laugh. It's always interesting to see what people will be looking for next.

Labels: , , ,

posted by Jessica Ek  0 comments


Post a Comment

0 Comments:

Home
exposure
ideas press
buzz 487 Greenwich St. Suite 5A, New York, NY 10013 Phone: 212.219.9188 contact@connors.com
Copyright 2010 Sitemap emerging
study
ideas press
positioning messaging business strategy